Day to Day Business Articles
using AI in Content Creation: the pros & cons
Pros and Cons of AI in Content Creation In today’s highly digital age, artificial intelligence permeates almost all industries and content creation is no different. AI technology is rapidly gaining momentum throughout all facets of businesses, including the world of...
4 Key Advantages of Planning
and how BuJo (Bullet Journals) Help Winston Churchill is credited with the saying that the person who fails to plan is planning to fail. No wonder he made great strides toward success as a world leader. Indeed, the rewards of planning are waiting for those who are...
What Do Frogs & Business Have In Common?
Is running your business a juggling act? Was your plan to start keeping track of your time better in this year? If it was, you aren’t alone. One of the most challenging things you’ll learn in business is also one of the most difficult things you’ll learn in life – how...
How-To Guide: Creating a Professional Business Email (+ 3 Benefits)
First impressions are important in business. While an email address like Gmail, Hotmail, or Yahoo may seem to be an easy solution for all your business email needs, free accounts lack the professionalism that a custom email address exudes. But, how do you create a...
The Problem with Too Much Information
Information is everywhere. Louis Freeh once said that, "Collecting intelligence information is like drinking water out of a fire hydrant." While you're not likely collecting intelligence information, that's what information overload is like: drinking water from a fire...
How is your social media reflecting your brand?
When you buy an iPhone and don’t see the standard bitten apple at the back of the device, or see a different kind of fruit instead, you would know right away that you’re not buying the real stuff. That's the power of branding. One of my favorite designers says "A...
The Problems with Multi-tasking
Everyone thinks they're good multi-taskers. But, the truth is, no one is good at it. The human brain is not designed for it. Sure, we can chew gum, walk and talk and so forth, but when your brain needs to focus on a task such as reading, driving, learning, writing and...
Your Ultimate Guide to Working with a Virtual Assistant
Do you ... wish you could have more hours in the day to catch up with all the work that you have to complete?or ... do you ...wish you could have an extra pair of hands so you could do lots of things at once?I'm here to tell you that no matter how hard you wish,...
About Image Formats
IMAGE FORMATS: which to use where & why There are a number of strange image formats that you can schoose from when you are working on your website. People often default to one on an other but that is not the best way to make a decision. Understanding what the...
4 steps: when you need a website but don’t know where to start
Starting your own website may sound like a daunting task but it doesn’t need to be. How do I even start you may ask yourself. Doing it without the knowledge will be challenging and that’s where I come in (drumrolls please). So no need to fret. It's as simple as having...
Websites – Landing Pages – Funnels – what’s the difference anyway
Have you ever googled something, got a lot of info but are left still wondering what is what? In this case we want to find out what the deal is with websites and what makes them different from landing pages and funnels. First we must ask what a website is. It is...
Online Tools that I love to use
This article has affiliate links within it. When you make a qualifying purchase I will be rewarded. It is important to me that you know that I don’t recommend anything unless I genuinely love them, use them and believe in them. If you don't feel comfortable using my...
A guide to matching colours
I recently responded to a question in a designer's Facebook group. The question follows:"I’m doing a business card design for a client I just did the branding for, and wanna make sure I get his colours right. He’ll be sending it to an online print company, so there...
Content Management: an Alphabet Soup
Every content creators worst nightmare is running out of ideas. So you followed the advice, niched down, discovered an area you are super good in, found your dream audience and came into town hard with the loudest horn blaring. But now you're running out of fuel and...
What are memes and why do we love them?
“Just as genes propagate themselves in the gene pool by leaping from body to body via sperms or eggs, so memes propagate themselves in the meme pool by leaping from brain to brain.” ~ Richard Dawkins SOCIAL QUOTES: Download these beautifully designed (if I might say...
How I sold my soul to the devil
In all honesty I’m not sure how I feel about writing this post. You see I’ve always been very upfront that in the world of the internet that I prefer to buy instead of renting. I’ve built websites for 2 decades & always used open source systems.
Ultimate Guide: Mood Board vs. Style Guides
Whether you’re an entrepreneur with your first startup, working for a corporation, or if you’re a hard worker with 5 different side hustles; your content, story, & style must truly reflect your brand voice & personality. Don’t leave your brand open to various...
Pros & Cons: Is Facebook Shops Worth It?
Facebook has announced the launch of a new service, Facebook Shops. Wondering if it’s worth it? Discover its pros & cons to determine whether or not this will be the right move for you & your business. In its bid to expand its e-commerce capabilities,...
Pinterest for Business: Key Facts, Benefits, and Tips for Success
Are you currently using Pinterest for business? If not, it’s time to consider it. Why? Keep on reading to find out! This article covers everything you need to know about Pinterest for business, including: Key Pinterest statistics and facts Why Pinterest may be right...
Tutorials to Explore
Get lost in creativity. Explore new skills. Deepen existing passions. What you find just might inspire and surprise you. Learning is a skill and it can be improved – there’s no excuse for slacking off. No matter what industry you’re in, you have to constantly learn...
Creating Stunning Visuals: Going Beyond the Tools
The importance of using images & other graphics on websites, blogs, & social media can’t be understated. Today, our extensive use of social media has turned us into ‘scrolling people’. We just scroll our way through Facebook, Instagram, Twitter, & the...