when you are your brand
How are you presenting your business online? A beautiful website, stellar copy & careful branding work can be rendered totally useless by a lousy photo of you, especially when you are your brand. In many cases your headshot is your prospective clients...
read more
no more website woes!
Okay, I hear you! It's time you bit the bullet & got working on your website. You've chosen to use wordpress, the most popular open source Content Management System* around. Popular as wordpress is though, for new users it's not always how to complete simple...
read more
4 steps to mastery
Every time I realise I need to learn something new I think about a quote by Donald Rumsfeld “There are known knowns; there are things we know we know. We also know there are known unknowns; there are things we know we know. But there are also unknown unknowns – the...
read more
need some great design elements?
Where do you get your own design resources when you don't have your own designer? Whether you're a small business just starting out or you are already established, your branding and design supports the integrity and enhances the visibility of your business. It is an...
read more
building your website
So you’re gearing up to build your business website? Fantastic! But wait, just before you jump in ... as is true with most things technology, it’s not as simple as saying “I want that one” and choosing from a set menu in a restaurant. (If only!) The process is more...
read more
What do frogs & business have in common?
Is running your business a juggling act? Was your plan to start keeping track of your time better in this year? If it was, you aren’t alone. One of the most challenging things you’ll learn in business is also one of the most difficult things you’ll learn in life – how...
read more
free eBook: WordPress SEO 101
Get More Traffic to your website Of all the tech question that I’m asked on a regular basis, the ones that pop up the most often are around SEO. Getting your website to rank in search engines is essential to driving traffic to your business. One of the easiest ways to...
read more
case study: business card redesign
Design is a funny thing … there are rules, theories & concepts but ultimately I think you don’t really notice good design but bad design will capture your attention & not for the right reasons – bad design distracts from your message. That is why every so...
read more
canva fonts – scroll no more!
Canva is a brilliant tool for creating your social or blog images. The problem is that, if you don’t have a defined brand style guide, you can end up wasting lots of time scrolling through Canva's 100+ fonts to find the one that works best with your message … this is...
read more
social image libraries
Did you know that social media posts that include images have 650% higher engagement than text only posts? And, even scarier, the average reader only remember 20% of the text they consume without visuals! Whats more, in early 2016 Facebook reached 15M active...
read more
eBook: 10 WEBSITE BLUNDERS
... you need to know about Effective web design is complex! You have to worry about mobile accessibility, design aesthetics, user friendliness, SEO, and so much more. When you consider just how many mistakes one could make and how dearly those mistakes could cost you...
read more
stock videos libraries
2016 was the year of introducing video into your marketing mix. In 2017 video is predicted to top all other types of communication for engagement so whether your focus is intro and outros, educations or memes, you can totally pimp the look and feel of your posts by...
read more
DIVI: 100 days to version 3
After 100 days of tempting us by giving us a goody a day, Elegant Themes has finally launched their flagship theme DIVI 3. Just in case you missed out, here are the links for each day. If there was a free download I've listed the name below the heading & you'll...
read more
BLOOMin’ Opt-Ins …
Confession time ... sometimes I find it really hard to get my head around new tech processes. At the beginning of my Enterprise by Design journey I kept hearing how important it was to create a sales funnel. Most funnels begin with collecting your prospects email...
read more
free stock images: the ultimate list
A picture tells a thousand words, we've all heard the expression. Who doesn't love a gorgeous image to add meaning to their posts, articles or social media? You may be a pro photographer or a passionate amateur so you have what ever images you want at your finger...
read more
3 little words you never want to hear…
You’ve … been … hacked! They strike fear into your heart & the clock ticks as you desperately try to contact your website designer or host. Of course, that’s only once you realise you’ve been hacked! In the meantime, how many leads are you loosing as searchers...
read more
a virtual wander through the New York Public Library
In January 2016 the New York Public Library released their digitised, out-of-copyright materials into the public domain as high-resolution downloads. Yep, that's right, this amazing collection is now yours to use freely, without restriction, no hoops to jump through!...
read more
what the font?
Have you ever seen a font you love but don’t know the name of it? There are hundreds of font sites & foundries on the internet & trying to search each & every one can turn into a nightmare.
read more
getting your legals right …
It’s sad but true, many newbie business owners get into trouble because they don’t get get their legals in place before opening their doors! Why is that? Well, there are a number of reasons … they just don’t think of it lawyers are expensive, they don’t have the...
read more
favorite 5: design books +2
I adore design books! Not only are they inspiring when I'm challenged for new ideas, but they're a never ending source of research & education. I have shelves & shelves of them. I have no idea how much if spent on them over the years. I don't really want to...
read more