using AI in Content Creation: the pros & cons
Pros and Cons of AI in Content Creation In today’s highly digital age, artificial intelligence permeates almost all industries and content creation is no different. AI technology is rapidly gaining momentum throughout all facets of businesses, including the world of...
Five of Canva’s Most Useful Features
Five of Canva’s Most Useful Features (And How to Use Them to Your Advantage) In today's visually-driven society, you'll need the correct tools to help you shine. It's never been more important to let your pictures do the talking. Let it be marketing your small...
4 Key Advantages of Planning
and how BuJo (Bullet Journals) Help Winston Churchill is credited with the saying that the person who fails to plan is planning to fail. No wonder he made great strides toward success as a world leader. Indeed, the rewards of planning are waiting for those who are...
What Do Frogs & Business Have In Common?
Is running your business a juggling act? Was your plan to start keeping track of your time better in this year? If it was, you aren’t alone. One of the most challenging things you’ll learn in business is also one of the most difficult things you’ll learn in life – how...
How-To Guide: Creating a Professional Business Email (+ 3 Benefits)
First impressions are important in business. While an email address like Gmail, Hotmail, or Yahoo may seem to be an easy solution for all your business email needs, free accounts lack the professionalism that a custom email address exudes. But, how do you create a...
Canva: The Good, The Bad, & The Ugly
Canva is a user-friendly graphic design tool that has grown in popularity among both professionals and amateurs in recent years. Its simple interface and extensive feature set make it an ideal platform for creating visuals for both online and offline use. Canva, like...
Why the Visuals Matter on Your Social Media Posts
Are you on social media yet? Well of course you are, aren't you? That would look like a silly question, but if you’re an entrepreneur and you have a product or service to promote, social media is a great place to market. That’s how we say hello to the digital age. In...
The Problem with Too Much Information
Information is everywhere. Louis Freeh once said that, "Collecting intelligence information is like drinking water out of a fire hydrant." While you're not likely collecting intelligence information, that's what information overload is like: drinking water from a fire...
How is your social media reflecting your brand?
When you buy an iPhone and don’t see the standard bitten apple at the back of the device, or see a different kind of fruit instead, you would know right away that you’re not buying the real stuff. That's the power of branding. One of my favorite designers says "A...
How Can You Handle a Rebrand Gracefully?
Stephanie had decided to rebrand her business. She knew exactly what she was going to change up and what she’d keep the same. Since she’d once been with a company who handled a rebranding poorly, she made the decision to do a few key things with her own rebrand…Let...
The Problems with Multi-tasking
Everyone thinks they're good multi-taskers. But, the truth is, no one is good at it. The human brain is not designed for it. Sure, we can chew gum, walk and talk and so forth, but when your brain needs to focus on a task such as reading, driving, learning, writing and...
Your Ultimate Guide to Working with a Virtual Assistant
Do you ... wish you could have more hours in the day to catch up with all the work that you have to complete?or ... do you ...wish you could have an extra pair of hands so you could do lots of things at once?I'm here to tell you that no matter how hard you wish,...
About Image Formats
IMAGE FORMATS: which to use where & why There are a number of strange image formats that you can schoose from when you are working on your website. People often default to one on an other but that is not the best way to make a decision. Understanding what the...
4 steps: when you need a website but don’t know where to start
Starting your own website may sound like a daunting task but it doesn’t need to be. How do I even start you may ask yourself. Doing it without the knowledge will be challenging and that’s where I come in (drumrolls please). So no need to fret. It's as simple as having...
Websites – Landing Pages – Funnels – what’s the difference anyway
Have you ever googled something, got a lot of info but are left still wondering what is what? In this case we want to find out what the deal is with websites and what makes them different from landing pages and funnels. First we must ask what a website is. It is...
Online Tools that I love to use
This article has affiliate links within it. When you make a qualifying purchase I will be rewarded. It is important to me that you know that I don’t recommend anything unless I genuinely love them, use them and believe in them. If you don't feel comfortable using my...
A guide to matching colours
I recently responded to a question in a designer's Facebook group. The question follows:"I’m doing a business card design for a client I just did the branding for, and wanna make sure I get his colours right. He’ll be sending it to an online print company, so there...
Content Management: an Alphabet Soup
Every content creators worst nightmare is running out of ideas. So you followed the advice, niched down, discovered an area you are super good in, found your dream audience and came into town hard with the loudest horn blaring. But now you're running out of fuel and...
What are memes and why do we love them?
“Just as genes propagate themselves in the gene pool by leaping from body to body via sperms or eggs, so memes propagate themselves in the meme pool by leaping from brain to brain.” ~ Richard Dawkins SOCIAL QUOTES: Download these beautifully designed (if I might say...
How I sold my soul to the devil
In all honesty I’m not sure how I feel about writing this post. You see I’ve always been very upfront that in the world of the internet that I prefer to buy instead of renting. I’ve built websites for 2 decades & always used open source systems.
Ultimate Guide: Mood Board vs. Style Guides
Whether you’re an entrepreneur with your first startup, working for a corporation, or if you’re a hard worker with 5 different side hustles; your content, story, & style must truly reflect your brand voice & personality. Don’t leave your brand open to various...
