How Can You Handle a Rebrand Gracefully?

How Can You Handle a Rebrand Gracefully?

Stephanie had decided to rebrand her business. She knew exactly what she was going to change up and what she’d keep the same. Since she’d once been with a company who handled a rebranding poorly, she made the decision to do a few key things with her own rebrand… Let...
How Newspapers and Magazines Find Great Content

How Newspapers and Magazines Find Great Content

Newspapers and magazines produce some of the most unique and well-researched content in the world. As a rule of thumb, content that’s printed in a newspaper is usually more carefully checked than content found on the internet. Online, a lot of websites tend to...
The Problems with Multi-tasking

The Problems with Multi-tasking

Everyone thinks they’re good multi-taskers. But, the truth is, no one is good at it. The human brain is not designed for it. Sure, we can chew gum, walk and talk and so forth, but when your brain needs to focus on a task such as reading, driving, learning,...
How often should you post on Facebook, Instagram, and Pinterest?

How often should you post on Facebook, Instagram, and Pinterest?

How often should you post on Facebook, Instagram, and Pinterest? Yes, that question up there just hits the mark, right? Entrepreneurs like you and me, especially those who are doing it solo or are still growing their market, are faced daily with the task of nurturing...
3 Ways to Give Your Pinterest Some Lovin’

3 Ways to Give Your Pinterest Some Lovin’

When did you last try searching for a logo design idea or a dress to wear for an event? A new look for your office or even colour inspiration? When it comes to inspiring images, Pinterest is one of the places that most search results will direct you to. There is a...