It doesn’t matter what type of business you’re in, chances are, you use images. Whether you’re sharing images on social media, using images to create promotional material like banners or flyers, or posting images on your blog to go along with your articles, you’re probably using images.

But are you using those images legally?

A lot of people seem to think it’s okay to grab images of Google Images or other sources. After all, they’re available publicly, so it must be okay, right?


Legally, you can only use images you have permission to use, and you can only use images you have permission to use in certain ways, depending on the license granted by the copyright holder. Confused, yet?

And to top it off, buying images to use legally can be extremely expensive. Some stock photo agencies charge several dollars for a single image, and may even charge hundreds of dollars if you want to use the image for something like a t-shirt or print. Outrageous!

Fortunately, there are ways to save money on your images, getting them much, much cheaper, or even free. Best of all, you can do this legally, so you won’t be sued!


If you use images you’re not properly licensed to use, you could face serious legal consequences that could end up costing you thousands of dollars in damages, and you may be required to pay the other party’s legal fees as well.

Big stock photo agencies have millions of dollars to spend fighting unauthorized use of their photos, and they often pursue the rights of the photographers who submit to them vehemently.

U.S. copyright laws allow for up to $150,000 in damages for a single infringing use, which means you could end up on the hook for millions if you steal a large number of photos. That’s enough to drive most companies completely out of business and put the owner in debt for the rest of his or her life!

In fairness, most cases are settled out of court for a few thousand dollars, but do you have that kind of money lying around to hand over to someone?

Legal stock photos only cost a few bucks, and if you look around, you can find sites that have them for $1. Sometimes you can even get them for a few cents if you buy a bulk deal, which we will talk about later.

Read more here:

or download our 16 page eBook by opting in below. It discusses

  • Types of images
  • Public Domain
  • Creative Commons
  • Royalty Free
  • Getting Deals on Photos
  • Monthly subscriptions
  • Deal sites
  • Free Stock Images
  • Paid Stock Images
  • Other photos

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