Blogging Basics: How to Get More Eyes on Your Website

Blogging Basics: How to Get More Eyes on Your Website

The internet has an insatiable appetite for information. Billions of searches are conducted every single day looking for everything from how to bake an apple pie to why zebras have stripes. For anyone who conducts business online, these searches represent a steady...
Easy Pricing Strategies to Determine Your Rates

Easy Pricing Strategies to Determine Your Rates

It might just be the most stressful decision you ever have to make: what to charge? You’ve got the competition to consider, your own skill set, what you perceive to be your skills (yes, this is different from the former for most of us), what your market will pay, your...
Need More Clients? Think Like a Farmer

Need More Clients? Think Like a Farmer

Do you think all a farmer has to do is wait until fall to harvest truckloads of delicious tomatoes or corn or squash? Think again! That farmer has worked hard all year long to prepare for that week or two of reward. He prepared the ground following last year’s...
Fear-Based Decisions Are Bad for Business

Fear-Based Decisions Are Bad for Business

At one point, every business owner will find herself in a troubling situation. Revenue is down. New clients are scarce. Profits are falling, and a peek at the financials is enough to bring on a full-fledged anxiety attack. Unless you’re Mark Zuckerberg or Bill Gates,...
3 Sales Tips for Reluctant Sales People

3 Sales Tips for Reluctant Sales People

Would it come as a surprise to you if I said we’re all sales people? It’s true. Every time you have a prospective client on a discovery call, you’re making a sales pitch. Every time you send an email or write a blog post with an offer, you’re making a sales pitch....
Spam Scam … Don’t get caught!

Spam Scam … Don’t get caught!

Last year I became a bit obsessed with SCAM SPAM. I found it was getting harder to pick spam from genuine emails. They were getting clever. So I started screen dumping the emails. The scary thing is often they (supposedly) came from banks, paypal & other trusted...

Pin It on Pinterest